Thursday, 10 January 2013

SurveyMonkey Analysis

Using SurveyMonkey.com we created a proffesional survey which had a range of questions on sports drinks. Our objective was to gather certain information on what the public want. 10 different questions were created and sent out via a weblink over email and social networking sites such as Facebook. This had the potential to gather a range of different answers from a range of different people. We had 10 responses which had a mixture of results.

50% of the responses said they drink energy drinks during and outside of excercise, from this its clear that a energy drinks attract enough customers who are excercising which gives us confidence for our new drink.


This is an example of the important information we gathered from the online survey. This information was gathered anonymously on SurveyMonkey and would be helpful in later stages of the products life cycle.

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